WOOS: (Word) Occupational overuse syndrome

March 26, 2011
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I know the Christchurch earthquake has been awful, that it has done so much damage to the city it’s almost too much to comprehend.

However, I think it’s time we in the media banned the term “earthquake-ravaged”. Much like the liquefaction, it’s everywhere: earthquake-ravaged this, earthquake-ravaged that, earthquake-ravaged city, earthquake-ravaged central-business district, the earthquake-ravaged eastern suburbs … the list goes on.

It was a good, effective, punchy way of describing the damage. Once or twice. But now it’s been so overused that it’s losing its impact.

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